A Marketing Leader with over 7 years of experience in the Fast-Moving Consumer Goods (FMCG) and Business-to-Business (B2B) industries, with expertise in brand strategy development, digital marketing, and integrated marketing communications (ATL, BTL, and Digital). Has a track record in managing strategic campaigns, building brand identity, and optimizing marketing performance through a data-driven approach and effective ROI management. He holds a Bachelor's degree in Industrial Engineering from Telkom University, and has competencies in project management, budget planning, and cross-functional stakeholder management. Currently serving as Marketing Manager at PT Gemilang Tritunggal Lestari Indonesia, playing a role in designing and executing marketing strategies that drive business growth and strengthen the company's positioning in the market.